Ideal Distributors Logo

We were approached and asked to create a logo for Ideal Distributors which would graphically capture their specialty as auto paint specialists — particularly in the area of paint detailing work.
Graphically, we designed the logo to communicate this message on several levels, from the extremely iconic paint gun familiar to anyone who works in automotive painting, to the paint flame which is one of the most common automotive paint customizations. The rainbow “I” in the paint canister shows that they can provide any color choice needed by the customer.



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